I watched a presentation by Frank Ash who is a Creative Consultant for the BBC. He has taught storytelling and creativity techniques to teams across the BBC and beyond. It is important to focus on the audience; what will interest them.
Frank Ash film actors will need to think about what the top line and the big question will be. He call the top line "one elegant sentence" which sums up the story. He then says that we need to leave the audience wanting to find out more, this he calls the "big question".
Having learned from Frank Ash's presentation on FutureLearn, I decided to sign up for FutureLearn's - Film Distribution: Connecting Films with Audiences.
The course promises to cover how our favourite films make it to our local cinema or television screen, through the film distribution process. The start date is 18 October.
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